On Creativity
A space to explore creativity from every angle: how to activate it, live it, and facilitate it for others.
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SubstackFuturising Podcast 🎙️
A curious exploration of our future from every angle. Featuring conversations with progressive leaders in design, technology, business, and education who are creating better futures. Learn more.
Creativity is a life force — an impulse that moves us to bring new ideas into being. It’s present in everything we do, from cooking to problem-solving.
Like a muscle, it needs care and practice to stay alive. With the right tools and awareness, we can channel it into something meaningful that enriches life for ourselves and others.
Talks on Creativity
Explore talks on creativity with world-class creators who share how creativity unfolds in their lives. View all ➺
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Emily Sharp on Activating Creativity Through Art Therapy
Emily Sharp is a licensed art therapist and psychotherapist who combines talk therapy with creative expression. From her early work in New York to her current online practice and international retreats, she explores how creativity can support resilience, self-discovery, and joy. In this talk, Emily reflects on her transition from clinical psychotherapy to art therapy,…
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Formafantasma on a Creative Process Rooted in Imagination and Responsibility
Formafantasma is a research-driven design studio founded in 2009 by Italian designers Andrea Trimarchi and Simone Farresin. The studio is based in Milan, with a small office in Rotterdam. Over the years, Formafantasma have developed products, spatial projects, installations, and exhibitions both independently and in collaboration with brands such as Hermès, Lexus, Max Mara, and…
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Tina Touli on Designing Phygital Experiences
Tina Touli is a London‑based designer working across disciplines, moving fluidly between digital and print, typography, branding, motion, and 3D. Known for blending the analogue with the digital, she mixes materials and technologies in inventive ways. Her curiosity has led her to create phygital experiences, experimenting with materials, techniques, sound, and surroundings. Tina’s way of…
Design Rewinds
Take a look back at the ideas, aesthetics, and creative forces that shaped design through time. Each rewind explores a design movement or culture that continues to inspire today’s creators. View all ➺
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Design Rewind: Italian Design
In Italy, time stretches. What was old becomes new, and what’s new takes shape in the familiarity of everyday life. Here, gestures speak louder than words do, emotions lead with intention, and beauty prevails in a layered display of restraint and radiance. Italy carries its visual charm steeped in the romance of time, place, art,…
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Design Rewind: Japanese Design
Boasting a unique visual sensibility, Japanese design reflects the aesthetic prowess of the country’s storied culture. Japan itself sits at the intersection of art, creativity, exploration, and, most importantly, individuality. Setting trends and precedent, Japanese design exists outside of the traditional constructs of the Western world providing a unique perspective that invites dialogue between disciplines,…
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Design Rewind: German Design
Many countries have played a pivotal role in shaping global artistic expressions, but only one has left an indelible mark in the contemporary world of design thanks to its distinct contextual approach to the art of craftsmanship. In Germany, design is closely tied to the history of industrialization and social reform. Benchmarked by principles of…
On Brands
Some expert guides on developing a brand. View all ➺
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Brand Workshop: How to Kick it off Successfully?
A successful brand workshop is a very important step to take towards a successful mission. It can either make a mission fly north or fall south.
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How to Run a Brand Strategy Workshop?
If you are planning to rebrand your or your client’s business, you are embarking on a path of transformation. Here are our tips for how to do this successfully.
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Angela Davis: Activist, Terrorist, Saint … Brand Strategist?
Angela Davis is an unlikely model for developing a brand, yet her often reluctant and always eventful rise to prominence in the US Civil Rights movement and beyond embodies valuable lessons for keeping yourself and your brand real, relevant, and sustainable. Angela Davis did not seek fame. She wanted to change America through reasoned argument…
Creative Flow
Creating in tune with the life force — through intuition or meditation — feels like flow. Ideas don’t need to be chased; they find you while walking, cooking, or resting. Here are the stages of an idea’s flow, from the first spark to full expression. Where is yours now? View all tools ➺
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FLIP Inspiration visits us at the most unexpected time. It doesn’t ask you whether you are ready or not, it just comes. It comes as an inner impulse, an urge from inside, an influx of new energy. You can’t stay still – you just need to do it. It’s the most divine gift that one can get. Make sure to catch it when it comes and enjoy the ride it takes you on.
Impulse
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FLIP Inner freedom steers us forward showing us the way. As we slowly let our guards down, remove our masks, and set ourselves free from everyone else’s expectations, we start stepping into our authentic selves. This strengthens our core and enables us to withstand the winds, the wild oceans, and the rollercoasters of life. Stepping into your true nature and acting from that place will release so much energy giving you new wings. Ready to take the next step inwards to fly higher up?
Freedom
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FLIP When we start something new, we often don’t know where we’ll end up with. It takes time for an idea to gain shape and to get grounded in the real life. We call this stage crystallization – the process during which everything is polished up, ironed out, clarified, and put together so you can bring the most beautiful and meaningful creation into the world. Enjoy this enfoldment.
Crystallization
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FLIP Ups and downs, twists and turns, high ups and deep lows. Sounds familiar? At times, extreme waves of creativity can feel uncomfortable and scary, but their wild nature hides treasures that are truly worth exploring. Simply accept that creativity works like a roller coaster. Learn to max your highs, rest and unwind during your lows. Accepting these cycles brings a deep peace that will ultimately open new horizons.
Roller Coaster
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FLIP Bringing an idea to life is often a roller-coaster you can’t control. It’s fun when we’re at the top, but it gets scary when we go down. As a creator, it’s important to find ways to maintain inner balance. This strength keeps fear and doubt at bay so you can have a smooth ride through the inevitable twists and turns along the way. Balance strengthens your foundation.
Balance
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FLIP Money follows good ideas. If people will love your idea, find it useful, be willing to pay for it, and if there will be enough people doing that, then you’ll be able to transform your idea into a self-sustaining business. Finding the formula for financial success is a process. Experiment until you find a model that works.
Monetization
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FLIP Success often comes when most unexpected. It falls like the snow in the summer surprising you with the smell of rose petals. Don’t cling to it because you can’t catch it just like that. It’s free, it’s wild, and it’s fragile. It will come as the most awaited gift when the time is right. It will feel just like the coronation ceremony. Accept it with grace and gratefulness. You deserve it!
Success
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FLIP Success opens up new horizons for us. It brings new people, spontaneously unfolds unexpected encounters, and things start falling into their places with such ease and playfulness. The most important thing here is to drop all your expectations and let this unfoldment happen without your control. Spread your wings wide, let the world be your canvas, and enjoy the flight!
Unknown Horizons
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FLIP When we reach our goal and our dreams finally materialize, we reach a state of peace and calmness. From this state, we can enter a new dimension of creation. We can finally sit back, relax, and watch the events unfold in front of us. If we’ve done our job well as the creators to this point, the view will surprise you. You’ll see that things can start happening without your participation. Your watchfulness is the only thing that’s required for the game to continue.
Peace
Setup a Creativity Playground in Your Organization 🎲
Bring creativity to life in your organization with the Bloomerangas Playground — an interactive, gamified experience that inspires reflection, fuels collaboration, and activates creative thinking.
